GUSTAV VON PLATEN
Creative Director
HELLO
I’m a Creative Director passionate about the art of brand building.
My expertise lies in developing global creative platforms and identities that grow brands. I believe in creating work that's deeply rooted in culture, designed not just to be seen, but felt.
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Holding the position of Creative Director and Head of Motion at Wieden+Kennedy was more than a job, it was a master-class experience in craft and shaping global narratives. There, I had the honor of leading global business as well as building the motion department into a multifaceted team known for its creativity and craft.
My diverse interests in art, design, luxury, fashion, and music shape the approach to my work.
Collaborating with brands like LVMH, Balenciaga, Nike, Ray-Ban, and Instagram have been more than partnerships. Each brand story I've helped shape has reinforced my understanding of how to engage and inspire audiences globally.
Clients
Hennessy
Creative Direction
Balenciaga
Director
Ray-Ban
Creative Direction
Nike
Motion Direction, Art Direction
Motion Direction, Art Direction
Samsung
Motion Direction