Despite being a global icon, there's much more to Hennessy than the well-known ways of enjoying it neat, on the rocks, or with a simple soda. Our 'Made for More' campaign highlights the versatility of Hennessy, showcasing its ability to transform cocktails with flavor, depth, and complexity. The campaign demonstrates that Hennessy is not just an addition but an active ingredient that elevates any drink. We wanted to reshape and challenge what people traditionally think of Cognac and Hennessy, bringing another perspective to the brand.